Winducks and Homevu™
Digital Foundation Built for Home Exterior Services
Winducks partnered with Homevu™ to improve their online presence and generate more leads through search and paid advertising. Homevu™ employed comprehensive digital marketing strategies, and in over five months, Winducks saw a steady increase in both impressions and clicks, creating a stronger pipeline for growth.
About Winducks
Winducks is a window cleaning, gutter cleaning, and seasonal lighting company serving Calgary, Cochrane, and Edmonton. Known for their cheerful branding and strong work ethic, Winducks combines friendly service with high-quality results.
They are fully insured, trained, and certified, with a strong focus on safety and professionalism. Whether it’s residential window washing, commercial cleaning, or solar panel maintenance, Winducks takes pride in going above and beyond for its customers.
With a mission to brighten homes and leave people happier than they found them, Winducks has built a loyal local following – supported by transparent pricing, reliable service, and positive word of mouth.
A Full-Service Digital Marketing System for Local Growth
Custom Website Design and Development
Homevu™ designed and developed a new website tailored to Winducks’ brand and customer base. The site was built for mobile responsiveness, fast load times, and clear service navigation. Each page was structured to support search ranking, user engagement, and easy quote requests.
SEO and Content Strategy
We created and optimized local landing pages for Winducks’ service areas in Calgary, Cochrane, and Edmonton. Keyword-targeted content was written to attract customers searching for services like window cleaning, gutter cleaning, and Christmas light installation. On-page SEO and metadata were carefully structured to support ongoing visibility.
Ongoing Content Marketing
Homevu™ developed a blog strategy that focused on seasonal tips, service explanations, and local homeowner education. This content helped grow organic traffic, answer common customer questions, and build authority in the home service space.
PPC Advertising Campaigns
Targeted Google Ads campaigns were launched for high-intent keywords like “window cleaning Calgary” and “gutter cleaning Edmonton.” Each ad was tied to a location-specific landing page with a conversion-focused layout. Campaigns were adjusted monthly to improve performance and reduce cost-per-lead.
Third-Party API Integration
To streamline lead collection and backend processes, we integrated third-party software tools directly into Winducks’ site. This included form handling and lead routing, ensuring enquiries were captured, tracked, and followed up promptly.
Significant Gains in Search Visibility and Engagement
Third-Party API Integration
To streamline lead collection and backend processes, we integrated third-party software tools directly into Winducks’ site. This included form handling and lead routing, ensuring enquiries were captured, tracked, and followed up promptly.
Clicks More Than Doubled in Five Months
During the same period, total clicks grew from 394 in December 2024 to 832 in April 2025. This improvement in engagement came as a result of better rankings, targeted ads, and optimized content.
A Stronger Digital Foundation for Local Growth
Winducks now has a website, ad strategy, and SEO presence built to support long-term visibility in Alberta. With continued traffic gains and growing engagement from local searches, they’re better positioned to attract leads year-round across Calgary, Cochrane, and Edmonton.
As their brand grows, Homevu™ remains focused on refining campaigns, improving performance, and supporting Winducks through every season.
Grow Smarter & Scale Faster With A Wise Strategy
Homevu™ specializes in building multi-website SEO strategies that drive real, measurable growth. Schedule a call with us today!